Top 5 Books and Reference Apps Performance in Kenya Q3 2022

In the third quarter of 2022, the Books and Reference category in Kenya saw notable performances from the top 5 apps on a unified platform. Here’s a detailed look at their trends in weekly downloads, revenue, and active users.

GoodNovel - Web Novel, Fiction observed a fluctuating trend in weekly revenue, peaking at around $1.6K in late August. Weekly downloads saw significant spikes, particularly in early September with 2.1K downloads, while weekly active users varied between 6K to 9.2K.

Joyread experienced a steady increase in weekly revenue, reaching approximately $941 in mid-September. Downloads surged notably in early September with 1.9K downloads. Active users also showed a positive trend, peaking at 1.9K in the same period.

Webfic - Fantastic Reading had a more stable revenue trend, averaging around $500 to $800 weekly. Downloads were minimal, with occasional spikes, and active users hovered between 1.1K and 2.4K throughout the quarter.

MoboReader showed a significant increase in weekly revenue, hitting $1.2K in early September. Downloads peaked at 3.7K during the same period, and active users followed a similar trend, reaching up to 8.5K.

Audible: Audio Entertainment maintained a steady revenue flow, peaking at approximately $1.6K in mid-July. Weekly downloads were consistent, ranging from 330 to 475, while active users remained stable around 1.1K to 1.2K.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower.